Research shows the prevalence of dehydration in adults in some populations has been estimated to be 16–28% depending on age, with the elderly being at increased risk of dehydration. That means that about 1 in 4 people may actually be dehydrated. To help do raise awareness of this common but often overlooked issue, I worked with the Glenelg Springwater company in Grenada to create an ad campaign promoting healthy habits to stay hydrated. This multi platform ad campaign increased awareness of the issue and became a popular promotion for the Glenelg company.